Privacy at the Acousticshop

When delivering services and when you visit our website, personal data are being processed. Merford Holding B.V. attaches great value to the careful handling of these data. We carefully process and secure personal data.

When processing data, we comply with the requirements prescribed by privacy legislation. Amongst other things, this means that:

• we clearly indicate with which purposes we process personal data. This is carried out by means of this privacy statement;
• the collection of personal data is restricted to the collection of personal data that is necessary for legitimate purposes;
• we do not store your data longer than necessary to fulfil the purpose to which the data was collected;
• we first ask your explicit permission to process your personal data in case your permission is required;
• we take appropriate safety measures to protect your personal data and require the same from third parties that work with personal data under our authority;
• we first ask your explicit permission to process your personal data in case your permission is required;
• we respect your right to verification, rectification, or erasure of your personal data upon your request.
• Merford Holding B.V. is responsible for the processing of data. In this privacy statement we explain which personal data we collect and use, and to what purpose. We advise you to read this statement carefully.

This privacy policy was last modified on 21-09-2021.

Registration in web shop

In order to have access to certain parts of our web shop you first need to registrate yourself. After registration the personal data that you provided is retained under the username you entered. If you also use the address book in your account, the address details are retained as well, allowing you to place a new order without entering this data again, and in order for us to contact you for the purpose of carrying out this agreement.

We will not share the data linked to your username with third parties, unless this proves necessary for the purpose of carrying out the agreement that you concluded with us or in case of a legal obligation. If we suspect fraud or misuse of our web shop we are allowed to share your personal data with the competent authorities.

Processing orders

In order to process the orders that you place and to administratively register them we process your personal data, such as name and address, telephone number, e-mail and bank account details. We do this in accordance with the legal bases ‘execution of an agreement’ and the legal (administrative) requirements. We save these details in the way that is required by relevant legislations.


When you placed an order via our web shop, we can ask you to write a review on our website or via our partner Kiyoh, because the feedback we get from our visitors helps us to continue to develop and improve our web shop.

In case you decide to write a review, you can choose yourself if you share your name or other personal data. We are curious to hear the opinions of our visitors, but reserve the right to refrain from publishing the reviews. However, this is very exceptional. Based on our experience virtually all reviews are published.

Personal data is not shared with third parties. We advise you to read the relevant privacy policy of Kiyoh.

Participation in win promotions

We process your data if you take part in our win promotions. We process the following personal data:

• name
• e-mail

Your personal data is being used by to contact the winner(s) and to monitor the delivery of the awards.

The processing of your personal data is based on your permission when you choose to participate in a contest. You reserve the right to withdraw your consent to the processing of your personal data at all times. In case you choose to do so, the Acousticshop will not be able to offer you the aforementioned services. We save your personal data for 30 more days after the contest has finished. If you want more information concerning our policy, click here.

Contact form

In the interest of both you and Merford and in favour of an optimal service delivery, we offer the opportunity to ask questions by means of a contact form via our website, wherein various data is requested in order to be able to answer your question. The data you send us is being saved as long as necessary to fully answer and process your question, depending on the type of form and the content of your e-mail, and will be deleted after 1 year after the latest moment of contact.


We offer a newsletter with which we inform those who are interested about our products and/or services. We only send it if you give your consent by way of subscribing to the newsletter. Your e-mail will automatically be added to the list of subscribers. Every newsletter contains a link that allows you to unsubscribe and therewith withdraw your consent

Location data

In case this proves necessary for a service, we can collect your location data (GPS). Before we do this, we ask your consent at the moment itself

The (location) data can also be saved and processed by the provider of, for example, navigation/map software like Google Maps, but the data can also be used by, for example, Google or Apple themselves. We have no influence on this. We advise you to read the relevant privacy policies from the corresponding provider.


We do not publish customer data.

Disclosure to third parties

Our website contains social media buttons, by means of which the providers of these services collect your personal data.

Website and cookies

On our website we make use of cookies. Cookies are also placed by third parties that are enabled by us.

When you visit our website for the first time, you will be shown a notification in which we explain you why we use cookies. By clicking on “Accept”, you give your permission to the usage of cookies. You can also choose “Manage” in order to change the cookie settings.

You are free to deny cookies via your browser. Consider that in this case the website will possibly not function properly.

We have an agreement concerning the usage of cookies and applications with third parties that place cookies. Yet, we do not have full control over what the providers of these applications do with these cookies when they read them. For more information about these applications and how they deal with cookies, we refer you to the privacy policy/policies of these parties (please note: these may frequently change).

When we place cookies, we retain the data for a maximum of 50 months in Google Analytics. After this period, they will be permanently erased.

Google Analytics

We use Google Analytics in order to monitor how many visitors use our website. We concluded a processor agreement with Google to make agreements concerning data handling. Apart from that, we did not allow Google to use the information received through Analytics with other Google services. In the end we anonymise IP-addresses, so that they cannot be personally identified. More information about our Google Analytics policy.


We take security measures in order to limit misuse of unauthorised access to personal data. In particular, the following measures are taken:

Upon receipt the data is being retained in a separate, secured system.

We take physical measures concerning access security of systems in which personal data is being stored.

We make use of secured connections (Secure Sockets Layer or SSL) through which all information between you and our website is being secured when you enter personal data.

Websites of third parties

This privacy policy does not apply to websites of third parties that our connected to our website through links. We cannot guarantee the secured handling of your personal data by these third parties. We advise you to read the privacy statement of these websites before using them.

Amendments of this privacy policy

We reserve the right to change this privacy statement. It is recommended to frequently consult this privacy statement in order to be aware of these changes.

Disclosure and rectification of your data

You can send us a request to verify or rectify your data or to have them erased. You can also file a request to retrieve a data export concerning the data that we use with your permission, or state your reasons as to why you want us to restrict the processing of your personal data.

You can always contact us via the details below if you have any questions concerning our privacy statement or concerning the disclosure or rectification (or erasure) of your personal data.

In order to avoid misuse we may ask you to adequately identify yourself when you file such a request. In case your request concerns the disclosure of personal data linked to a cookie, you are required to attach a copy of the cookie in question to your request. You can find them via the settings of your browser. In case the details are incorrect, you can request us to rectify or erase these details.

Erasure of data

You reserve the right to have your personal data processed by the Acousticshop erased at all times, except in the following situations:

You have an ongoing case with our customer service
You have a pending order that has not yet been (fully) submitted
You still have an outstanding debt at the Acousticshop, regardless of paying method
You are suspected of having misused our services during the past four years or you have misused our services during the past four years
Your debt was transferred to a third party during the last three years, or during the last year in case of deceased customers
Your credit application has been declined during the past three months
In case you placed an order, we keep your personal data concerning your transaction in favour of accounting standards

Personal Data Autority

It stands to reason that we would like to help you if you have any complaints regarding the processing of personal data. Based on privacy regulations you also have the right to file a complaint against the way we process personal data with the Personal Data Autority. To this end, you can get in touch with the Personal Data Authority.

Contact details
Merford Holding B.V.
Franklinweg 8
4207 HZ Gorinchem
0031(0)183 643 800